Full Answer
What does a golf pro shop do?
At golf pro shops, a contract club repair person or club fitter re-grips clubs, puts new shafts on them or does other repair or customization work. Outside of the instructors themselves, pro shop staff don't necessarily need a lot of knowledge of the inventory they sell.
What is a pro shop?
A pro shop is a sporting-goods shop within a public or private-membership amateur sporting activities facility of some kind, most commonly a golf course, where it will typically be located in the country club building.
Is it worth it to buy from the pro shop?
Odds are the shelves are stocked, the floor space crowded, with a mix of useful and useless merchandise. Because all pro shop purchases are not created equal, it helps to have some guidelines. Here’s a list of items that are worth buying, and others you’d be better off passing up. 1. A yardage book – YES
Where is the best place to start a golf shop?
So look for an area that has enough income from the people living there to support a custom shop. In these times, the non-essentials are being somewhat effected but if the area is affluent enough, they are not going to give up golf! Somewhere around (1500 sq. ft) is perfect for starting out.
What does a pro shop mean in golf?
Definition of pro shop : a shop at which equipment for a particular sport (such as golf or tennis) is sold typically by a professional in that sport.
What is sold in a pro shop?
Pro shop shopper's guide: The 17 best things to buy (and avoid) before teeing offA yardage book – YES. ... A logo-ed cap – YES. ... Golf shoes – NO. ... A logo-ed visor – NO. ... A logo-ed bucket hat – YES. ... Distinctive books or photos – YES. ... Golf shirts and sweaters – MAYBE. ... Irons – NO.More items...•
What do pro shop workers do?
Greets guests, provide prompt, courteous and friendly customer services. Manages reservation system, checks guests in, collects fees, and assigns tee times; informs players of course rules and regulation, maintains logs.
What does a golf pro shop manager do?
Pro shop managers are responsible for hiring, training, scheduling and firing staff; handling customer complaints; re-stocking depleted inventory; verifying, approving and paying for vendor shipments; setting and managing budgets; creating in-store and external promotions; and setting prices.
How can I improve my pro shop?
5 Pro Shop Layout and Design Tips to Increase SalesPut the most desired items in the back.Rotate visual merchandising displays often.Completely overhaul the golf shop to create a new member experience.Let customers touch and feel.Seal the deal with product knowledge.
Do golf courses sell tees?
We understand your game may be a bit rusty or you are new to the game, but golf courses sell their tee times based on 4 players per group. Each player is basically an inventory item to the golf course.
What is a golf shop clerk?
I. JOB SUMMARY: The individual receives merchandise and process the merchandise in the Golf-Pro Shop. Compiles records of amount, kind, and value of stock or material on hand in pro-shop. Counts stock material or merchandise on hand and posts totals to inventory records.
What is the bandon dunes logo?
The Bandon Dunes logo is the tufted puffin. The Cypress Point logo is a wind-coiffed cypress tree. But you won’t come across either at your local PGA Superstore. And if you find them on eBay, not only is the price apt to be absurd, you might not be getting the real deal.
Is golf a good walk?
Golf is not a good walk, spoiled. But it’s also not much fun when you’re feet are badly blistered by a pair of stiff kicks. The smart move is to buy shoes in advance, and take time to break them in. Golf shoes are great! But you should break them in prior to the pro shop. 4.
Do pro shops sell photos?
Some pro shops, especially those at exclusive private courses, sell distinctive photographs of their iconic holes, or hard-bound histories of their clubs. True, you might find those same items elsewhere. But it’s nice to get such keepsakes straight from the source.
Is it better to be fitted for a putter?
It’s always better to be fitted for a putter. But if you love the way it rolls on the fake turf in the shop, ask the pro if you can take it for a test run before you pull the trigger on a purchase. Just remember: putters have a habit of behaving nicely, right up to the moment when you buy them.
Is a ball marker a good impulse buy?
Like a pack of gum at the drugstore counter, a ball-marker is a harmless impulse buy, so go ahead and grab one. It shouldn’t cost a lot. A few bucks, max. But that’s still more than a quarter, dime or nickel, all of which work just fine as markers, too.
Do you have to buy irons before flying?
The same rule applies to irons that applies to drivers: never buy until you get a chance to see how they fly.
Can you scrounge for broken golf balls?
For starters, a lot of self-respecting golf courses give these away. And at those that don’t, you can simply scrounge for broken ones on the tee .
How To Start A Custom Shop
Location…this is important….really important….find a spot that has very high traffic flow and is in a town or area where the niche is not being itched. It does not have to be the newest area for the retail spot, some of those are so high on rent that its makes the overhead to costly to ever be profitable.
How Many Square Feet Should I Get
Somewhere around (1500 sq. ft) is perfect for starting out. It will give you enough room for a repair area, custom fitting net, etc etc. To keep your overhead in check, look for used club racks, club repair equipment, launch monitors etc…EBAY is a great place for these items when you are starting out.
Inventory and Mission of the Store
For your inventory…you need to find out what niche you are going after in the custom club arena…There are basically three choices here:
Grand Opening and Marketing
We’ll your business is finally here and you are ready to open in a few months. Since this is going to be a local business I would suggest a simple website and working with a local web marketing person to develop a marketing plan for PPC (pay-per-click advertising).
Adding Employees
Now that the business is up and running…you are going to need people to help you. Always look for people smarter than you are…dont be afaid of that….its good they are smarter….listen to ideas….give people a bonus system or stake in the companies success.
Expansion into other areas
Last, always look to see if there is new businesess that fits in you core of knowledge. or expand your shop into another community with the same demographics. If you are at 200K in sales, maybe your business is maxed out at that point in that particular market…but there may be other markets you can apply the same knowledge to.
Evaluation
At the end of every year or half year..look at all areas of the business and see what can be improved. Get outside opinions from other business owners in your area and see what methods of marketing have worked well for them. Also keep looking for better ways to satisfy your clients needs.
What is the job of a pro shop?
The most basic job in a pro shop is a desk staff person. Desk staff ring up sales, re-stock inventory, help with monthly or quarterly inventory checks, answer the phones, handle returns and open and close the shop. They might be required to perform simple cleaning chores and organize the shop during slow times, keeping inventory neatly displayed. This position is often an hourly, minimum-wage job and is frequently a part-time position.
Why do we call pro shops?
The term “pro shop” arose because many small tennis and golf facilities allowed their head instructors to sell equipment, clothing, balls, footwear and other items as a way to supplement their incomes. This allowed the facility to pay the pro less money for other duties. In some cases, the pro shared part of the revenue with the facility.
How do tennis pro shops make money?
Tennis pro shops can make considerable revenue from stringing rackets. They often have a stringer working for them. In some instances, one or more of the pros get a cut of the fees for each racket they string. In other cases, a contract stringer does the stringing under a per-racket fee arrangement, coming in to pick up and drop off rackets daily or weekly. At golf pro shops, a contract club repair person or club fitter re-grips clubs, puts new shafts on them or does other repair or customization work.
How did pro shops become profitable?
Pro shops also took reservations and payments for lessons, most of which went to the pro. As golf and tennis moved from very private country club activities to general-public mass-market sports , pro shops became very profitable. Many facilities took over operation of the shops from the teaching pros.
Do pro shops need to know inventory?
Outside of the instructors themselves, pro shop staff don't necessarily need a lot of knowledge of the inventory they sell. Having highly skilled and knowledgeable desk help would be too expensive for most pro shops. However, the more a desk person learns about equipment, the more valuable he becomes. To move up the ladder in a pro shop, staff members should learn as much as they can about the shop’s inventory. They must ask customers about their preferences, read trade publications, meet with sales reps and talk to the pros to gain knowledge and experience.
