A company official at TaylorMade
TaylorMade Golf
TaylorMade Golf Company is an American manufacturer of golf clubs, bags and accessories based in Carlsbad, California, United States. TaylorMade Golf was sold by Adidas to KPS Capital Partners in October 2017.
Adams Golf
Adams Golf, Inc. was a golf club manufacturer based in Plano, Texas. In 1983, Barney Adams joined Dave Pelz Golf in Abilene, Texas. When Pelz's Preceptor Golf went bankrupt in 1988, Adams bought the assets and started Adams Golf. He moved the company to Dallas, Texas in 1991.
Full Answer
Is the market right for Adams Golf?
The market is right for Adams Golf to return as the no-nonsense, easy-to-hit, “make golf fun”brand Sharpe envisioned. Not for anything, there’s probably a folder full of designs at TaylorMade HQ that hasn’t been touched since Blue bit the dust.
What happened to Adams Golf?
Many people wonder what in the world happened to Adams Golf. The company used to pump out golf clubs every year and its clubs were used by the likes of PGA professionals and LPGA pros such as Bernhard Langer, Tom Watson, Chad Campbell, Yani Tseng and Brittany Lincicome.
Is Adams Golf back on social media?
It was only a week ago that we reported on Adams Golf coming out of nowhere and publishing new posts new to their previously dormant social media channels, and as of yesterday, they did it again on both twitter and Instagram with the following post Decisions, decisions. ???? #AdamsPro
Is Adams Golf resurrecting in 2020?
If you happen to have “Adams Golf is resurrected” on your 2020 golf equipment bingo card—congratulations because it appears that after a total social media and club release blackout which started in May of 2016, something has awoken this OEM (or at least the social media manager) from a deep sleep.
Is Adams Golf out of business?
The company produced golf equipment (more specifically clubs). In 2012 it was acquired by TaylorMade (owned by Adidas), becoming one of its brands. Adams Golf, Inc....Adams Golf, Inc.TypePrivateFounded1991FounderBarney AdamsDefunct2012FateAcquired by TaylorMade in 2012, becoming a brand of the Adidas Group6 more rows
Is Adams Golf making a comeback?
Adams is Never Coming Back TaylorMade owns all of the IP and it's unlikely any of it is cutting-edge these days. In short, all that's left of Adams is fond memories and a logo. Even that isn't what it used to be. All of that sucks but, in a way, that makes a new Adams Golf the perfect brand for 2020.
Did TaylorMade buy Adams Golf?
TaylorMade acquired Adams Golf for $70 million in 2012, but that play wasn't so much about furthering the Adams legacy, but rather acquiring some proprietary technology and eliminating a strong competitor.
What company owns Adams Golf?
TaylorMade GolfAdams Golf / Parent organizationTaylorMade Golf Company is an American sports equipment manufacturing company based in Carlsbad, California, United States. The company focuses on the golf equipment market, producing golf clubs, balls, and clothing. Wikipedia
Is Adams still owned by TaylorMade?
Technically Adams Golf isn't in business as their own entity but they still operate with TaylorMade. The company was quiet for five years from 2015-2020 but last year their social media team tweeted from their main accounting hinting that a comeback might be in the works.
Is Cleveland Golf going out of business?
The reality as we understand it today is that Cleveland Golf isn't going away. It's not even being sold. Sources I've spoken with tell me that Cleveland's parent company – Japan's Sumitomo Rubber Industries (the SRI in SRI Sports and SRIxon) actually likes being in the golf business.
Is Adams Golf a good brand?
TaylorMade and Adams are two of the leading names in golf equipment. Both produce highly respected clubs, trusted by weekend warriors and tour professionals alike. Adams focuses on creating club head speed throughout your bag to add distance.
Are Adams drivers any good?
The most important shot in golf is the second shot and Adams is devoted to creating the best second shot equipment in the game. For nearly two decades, Adams has been a leader in easy to hit fairway woods, hybrids and hybrid irons....Adams Golf Insight XTD Driver Review.TG RatingOwners' RatingTG Rating3 out of 5
Are Adams Idea golf clubs any good?
BOTTOM LINE: The Idea Tech is a well-blended, highly forgiving hybrid-iron set that should be a good match for players seeking straight, high-trajectory shots.
Are Adams Golf clubs good beginners?
There is a lot of upside for senior and beginner golfers with the Adams Men's Tight Lies Plus 1312 set. All of the clubs are reasonably forgiving and they help to develop swing speed.
Who owns Ben Hogan's golf equipment?
Callaway, which purchased the company at auction in September 2003 for $174.4 million, retained the rights to those names as well as some others after selling the Ben Hogan brand to Perry Ellis in 2012.
When did Adams Golf become popular?
Adams Golf was extremely popular in the early 2000s and despite dying out on and off for years after being purchased by TaylorMade, the company has made a small comeback.
Why is the slot open?
Since the slot is open it helps increase ball speed and also makes the club more forgiving to strike.
When did the Red line of golf clubs come out?
Before their comeback, the last clubs that were released to the public were in April 2015 when their Red line of clubs and Blue line came out. They were designed more so for beginner golfers though.
Is Adams Golf still in business?
Technically Adams Golf isn’t in business as their own entity but they still operate with TaylorMade.
Are Adams Golf Clubs Any Good?
From the Adams Idea Pro, to the Adams Idea A7, the most famous aspect of the brand is the hybrid club . The hybrids made by Adams have a cult-like following.
Who bought Adams Golf?
And so, in 2012, TaylorMade purchased Adams Golf, its intellectual property and, for better or worse, its market share.
Who owns the Adams logo?
The designers that made Adams great have scattered. TaylorMade owns all of the IP and it’s unlikely any of it is cutting-edge these days. In short, all that’s left of Adams is fond memories and a logo. Even that isn’t what it used to be.
What has Taylormade done with Adams?
In its eight-plus years of ownership, the only thing of consequence TaylorMade has done with the Adams brand is to change the logo. At the time of the acquisition, the assumption was that TaylorMade was more interested in the Adams intellectual property than anything else.
What is the Adams Red?
Coinciding with the release of Blue was the Adams Red, a “last of its kind” innovative hybrid that carried the true Adams spirit. In retrospect, it was our parting gift.
Is Adams Golf Legacy a retail player?
The Adams Golf Legacy. At the time of the acquisition, Adams wasn’t a massive retail player. It did OK in the iron category. It had a significant enough share of the metalwoods market to get TaylorMade’s attention. Its hybrids set the standard.
Will Adams ever come back?
Adams is Never Coming Back. To reiterate, this is all speculative. And even if a pair of tweets somehow prove a signal that the Adams Golf brand has been revived, it’s unlikely it will ever truly be back. The designers that made Adams great have scattered.
Did Adams Blue have a chance?
In reality, Adams Blue never had a chance.
What does the future hold for Adams Golf?
Now that Adams HQ has been closed what will TaylorMade do with the brand? Will Adams continue to do what it does from TaylorMade’s home base in Carlsbad? Is it destined to become a brand exclusively for old men and hackers, or will TaylorMade effectively kill off the brand entirely?
Why did Sharpe move Adams to Carlsbad?
While Sharpe doesn’t shy away from the fact that there are clear savings associated with closing Adams headquarters, the biggest benefit of moving the Adams team to Carlsbad is realized through closer cooperation between product teams.
What was the key takeaway of the Sharpe golfers?
As you might imagine, the answers were wide-ranging. Some talked about hitting the perfect shot. Others talked about time spent with family and friends. For Sharpe, they key takeway was that it’s both possible, and reasonable to divide golfers into two groups.
Will Adams ever be the Adams that so many of us loved?
Adams will never again be the Adams that so many of us loved. That much is certain.
Is golf too hard?
Golf is too hard, we need to make the holes bigger.
Do golfers compete?
Think about that. Some golfers compete. Others just want to play.
Did Taylormade buy Adams Golf?
It’s been nearly 3 years since TaylorMade acquired the Adams Golf Company. While many predict ed TaylorMade would eventually destroy the brand, that hasn’t happened yet…not totally anyway. Nevertheless it has been a period of great uncertainty with golfers, and likely those inside the company as well, unsure of where Adams fits in the larger picture.
Where is the velocity slot on a golf club?
Fueled by the Velocity Slot, watch your ball take flight with ease. Located on the sole of the club directly behind the face, this open slot is designed to increase face flexibility, ball speeds and forgiveness.
How to choose a club type?
As a general rule of thumb, a 3-wood with 16° of loft will travel farther than a 5-wood with 19° of loft. Because of the higher loft, the 5-wood is easier to strike confidently and the ball will get airborne faster.
Does AdamsGolf have free shipping?
Order your AdamsGolf™ Tight Lies™ today and get FREE Shipping! Choose Klarna at checkout to pay in 4 interest-free payments.
What does it really mean for Adams?
Is this someone in TaylorMade’s marketing department having a bit of fun? Remember TaylorMade back when it was still TaylorMade/Adidas bought Adams and all of its IP in the spring of 2012 for around $70 million. I recounted why that may have occurred here: Remembering the greatest club launches of 2011, which went into a deep history on slotted wood technology and the end of Adams.
Is Taylormade looking to bring back Adams?
The other more plausible explanation is TaylorMade is actually looking to bring Adams back as a more price-conscious option, which makes some sense since considering the recent influx of new golfers in 2020 and the massive popularity of package sets—something Adams was well known for.
When did Taylormade buy Adams?
Adams was acquired by TaylorMade in 2012. Under the guiding hand of TaylorMade engineers, an updated version of Tight Lies hit the market in 2013, but no new member of the family has emerged — until now.
How much did the tight lies golf clubs sell in 1997?
In 1997, the company sold more than $30 million worth of clubs. By 1998, there were nearly a million Tight Lies clubs in play and the woods were the third-most-used on PGA TOUR Champions.
Do you have to play from the white tees to remember the Adams golf tight lies fairway wood?
You don’t have to play from the white tees to remember the original Adams Golf Tight Lies fairway wood.
What if Adams was so great?
If Adams was so great, why are they pretty well just looked at fondly like Hogan irons. Put your money where your mouths are or shut up. If anything, Adams happened to Adams, you can't compete with the big boys and release PILES of drivers.
Who bought Maxfli golf?
Adams golf is going the way of Maxfli when TM bought them...they bought Maxfli for its ball patents...kept the brand alive for a few years and sold the name off to Dicks...
Did Adams make solid gear?
Yes they made some solid gear, but as usual, no one bought it and you could find it for half the price within 6 months, ummm like TM, yet people would then buy that 50% off TM gear and Adams still sat there... Blame bad stock shafts, limited upgrades and a price point that was far too high for the top end vs. the competition before you blame TM, they were a dead company crawling already...
Is golf equipment a branding market?
Golf equipment is a very branding based market. Image counts and marketing matters as lot. They branded themselves poorly, and didn't invest enough in distribution stocking their products on shelves. They didn't do a good enough job as a company to stay viable in this market.
Is it the same as a football coach getting a vote of confidence from the AD?
Yeah, that is the same as a football coach getting a vote of confidence from the AD. When you hear it you know the end is near.
Did Adams have hybrids?
Totally agree, Adams had great hybrids and irons for sure. Never was a fan of their Drivers though.
What Does The Future Hold For Adams Golf?
3 Years in Limbo
- It’s been nearly 3 years since TaylorMade acquired the Adams Golf Company. While many predicted TaylorMade would eventually destroy the brand, that hasn’t happened yet…not totally anyway. Nevertheless it has been a period of great uncertainty with golfers, and likely those inside the company as well, unsure of where Adams fits in the larger picture. Given former TaylorMade …
A Clear Path Forward
- On the heels of the shutdown of Adams headquarters; arguably for the first time since the acquisition, there is a real, and potentially viable, plan to actually differentiate the two brands, and the dividing line isn’t drawn where you likely think it is. While Sharpe doesn’t shy away from the fact that there are clear savings associated with closing Adams headquarters, the biggest benef…
Adams as A Vehicle For Growth
- I’d wager the plan for Adams is directly tied-in to something else Sharpe and I spoke about during our 30 minute conversation; his belief that the best way to grow golf is through positivity. If you consider what’s being discussed in the various grow golf circles, including TaylorMade’s own Hack Golf initiative, much of the focus is on fixing things that are perceived to be broken with go…
The End of Adams
- No doubt fans of the brand will see this new strategy, whatever it proves to be, as the nail that seals the Adams coffin. To an extent that may be a fair appraisal. The new positioning comes with an implicit non-compete clause with TaylorMade. For those holding their breath for the next great Adams club for the better player, it’s time to exhale an...