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what is the mark up on golf shafts

by Estevan Kshlerin V Published 2 years ago Updated 2 years ago
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Golf shafts are designated with a letter code, the letters most commonly being X, S, R, A, and L. What do these letters represent? Those letters tell golfers flex—the relative stiffness—of that shaft.

These markups average between 30-35% of the total cost of the club. This percentage sounds high at first, but that number represents the entire gross income of a retailer.Jun 25, 2019

Full Answer

What is the markup on golf clubs and shoes?

Golf balls is an entirely different thing with usually only a couple dollars difference from cost to retail price. I spent several years in golf and non-golf retail and this is about right. I’d maybe put shoes closer to a 50% markup and clubs closer to 20% but other than that it is close.

What do the letters on golf shafts mean?

Those letters tell golfers flex—the relative stiffness—of that shaft. "L" is the most flexible shaft and "X" is the stiffest shaft: "A" or "M" denotes "senior flex" (might also be designated "AM" or "A/M," or "Senior")

What do the a and M stand for in golf shafts?

"A" originally stood for "amateur." The "M" stands for "mature" or "medium." Also, of course, "S" is taken by "stiff." Some golf shafts bend more than others, depending on how much stiffness is built into the shaft when it is manufactured.

How do I choose the right shaft flex for my golf clubs?

Knowing your swing speed and carry distance can help you select the right shaft flex for your golf clubs. These are just general guidelines, however; the best way to choose shaft flex is to go through a club fitting. Not every golfer can (or is willing) to do that, though.

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Why golf clubs are so expensive?

Why are golf clubs so expensive? Golf clubs are expensive due to increasing research and development (R&D) costs. Manufactures mark up the cost of clubs significantly as it's a very competitive sector. Additionally golf companies need to spend large sums of money on marketing a new golf club.

What does +1 on golf clubs mean?

However, not long ago, your driver, which could be anywhere from 8-12-degrees, would have been labelled #1, marking the start of the 'scale' on where your other woods will slot in. Following on from this, we know that any other woods you have in your bag will have a higher number, which means more loft.

What are sky marks on a golf club?

Sky marks (often spelled as one word, "skymarks") are those scratches and scuff marks in the finish and paint on the top of a driver that result from mishitting the golf ball.

What does it cost to make a golf ball?

It costs around 90 cents to make the average golf ball. The materials used in the ball and whether or not this is a small or large company will impact the overall pricing of the golf ball. Large manufacturers can sometimes keep costs down because of the volume that they are producing and selling.

What does G mean on a golf club?

0:432:04Golf Tips : How to Use a Golf Gap Wedge - YouTubeYouTubeStart of suggested clipEnd of suggested clipIt's a shot that you hit similarly to a stand full sand wedge or a pitching wedge. Your hands are inMoreIt's a shot that you hit similarly to a stand full sand wedge or a pitching wedge. Your hands are in front of the ball. The ball is towards the back of your stance.

What does W mean on a golf club?

The term "pitching wedge" is now used by virtually all manufacturers and players to describe this club; Karsten Manufacturing (maker of the PING brand) simply labels their pitching wedges "W" for "wedge".

Do scuffs affect golf balls?

Either way, a scuff mark is not necessarily a sign the ball needs to be removed from play. Our advice would be to clean the ball and then see how bad it looks. Play with it for a hole or two and you are likely to find the scuff mark does not affect the performance of the ball.

How do you get rid of Sky marks on golf clubs?

Removing Light Sky Marks (Above Paint Surface)Unscrew your head and place on top of your work bench.Clean your club with a damp microfiber cloth. Then allow club to air dry.Use a magic eraser and rub against the sky mark.Apply water to the magic eraser for even better results.

Can you buff out scratches on golf clubs?

1:492:46Removing Scratches From Golf Clubs - YouTubeYouTubeStart of suggested clipEnd of suggested clipLooking nice and new you can get a scotch brite pad or even a little steel wool works great but youMoreLooking nice and new you can get a scotch brite pad or even a little steel wool works great but you can take that scotch brite pad or that steel wool.

What is the profit margin on golf clubs?

After all expenses, the best golf retailers rarely profit more than 2-3% of the total cost of a club. However, as a whole, we can say that around 33.33% of the cost of a golf club is the markup from the retailer.

What can you do with old golf balls?

What Can You Do With Old Golf Balls?Christmas Ornaments. You can make Christmas wonders with your old golf balls. ... Garden Critters. This is another project you can choose to do yourself by using used golf balls at your disposal. ... Vase Filler. ... Table Cloth Weight. ... Massage. ... Tool For Tenderizing Meat.

Are used golf balls worth anything?

When recovered and cleaned up, these used balls sell for as little as six cents wholesale and up to $1 or more retail. It's a $200 million industry, and a golf ball diver can make $100,000 per year, according to Golf.com.

What is the biggest misconception about golf shafts?

One of the biggest misconceptions about shafts is that there are standards out there that manufacturers adhere to. Most golfers assume that a shaft marked regular or stiff will be the same across the board, no matter who they buy it from.

How much weight should a golf shaft be?

Weight. Getting the correct weight of your shaft is an important factor to consider as well. Shafts can range anywhere from 40 to 135 grams. Typically the rule of thumb is that a golfer with a slower swing speed will benefit from using a lighter shaft, and you would add weight as swing speed increases. As you might expect at this point, there are ...

What is the difference between stock shafts and aftermarket shafts?

The difference between stock shafts and aftermarket shafts is usually found in quality control. Many times the bigger OEMs will strip off the paint of last year’s model and give them a new exterior. The graphics look attractive, but you really have no idea what is beneath it.

Why didn't Nick Price find a stiff shaft?

Regardless of the similarity in their swing speeds, Nick Price couldn’t find a shaft stiff enough for his swing because he would apply such an enormous amount of force, whereas Couples didn’t need as stiff of a shaft because of his smooth tempo.

Why is shaft profile important?

Getting the right shaft profile for your swing is very important. It will greatly affect your ability to hit quality shots on the course . There is a lot of confusion in the golf shaft industry. With no standards for performance, the quality greatly varies, and often you get what you pay for. We hope that we have cleared up some ...

What is the most important thing about a driver shaft?

One of the most important things about shafts is how they handle the force that a player’s swing will apply. Generally speaking, there are two extremes. Some players apply a late load to their swing, which would require a stiffer tip of the driver shaft. Conversely, a player that extends early in their swing (most recreational golfers) ...

Is the shaft of a truck the same as the transmission?

It absolutely has an effect on how well you can play. The shaft is similar to the transmission of a car. While it’s not the engine, it’s still extremely important. If you are driving a truck you want a transmission that can handle its particular demands.

myphriendmike

My club offers a $400 “buy-in” to the pro shop which is a credit to your account and allows for discounted purchases throughout the year. This “discount” is 20% above cost for hard goods and 30% above cost for soft goods.

jmurdock81

We have a similar deal at our club. For our Cup matches, we order FootJoy shirts for each team. The cost to the club is around $45 / shirt. If I were to buy the shirt from the club, it would be around $65 and at a Golf Galaxy probably $75.

davep043

My club offers a $400 “buy-in” to the pro shop which is a credit to your account and allows for discounted purchases throughout the year. This “discount” is 20% above cost for hard goods and 30% above cost for soft goods.

ThatBigBen

I think it varies based on the clubs but at the one I used to work at we were typically around 30% mark up on hard goods like clubs, shoes, umbrellas. Clothing and hats were usually marked up 50% from cost.

GHIN n Juice

I think it varies based on the clubs but at the one I used to work at we were typically around 30% mark up on hard goods like clubs, shoes, umbrellas. Clothing and hats were usually marked up 50% from cost.

Hehateme

I ordered my G400 driver this past summer at my local golf club which has a PING account. When it arrived the pro was in the middle of multiple transactions, and left my order ticket out in front of me. My cost was $399 plus a different grip and tax, however on the ticket was also another price of $269 in the corner.

CrushSticks

I’d say those are good deals. Similar to what I do for a friends and family price in my shop. Imagine a $60 retail shirt at $30 wholesale. You’re getting I for $42. Then imagine a $400 driver at $270 wholesale. You’ll get it for about $337. Not bad at all if you buy a lot of gear throughout the year.

1. The basics of shaft flex

Jonathan Wall, Managing Equipment Editor: If you’re new to the game, just worry about shaft flex. There are a few shaft manufacturers who choose to use something other than SR, R, S, X, TX, to designate the flex on a driver or fairway wood shaft, but most use the same lettering.

2. Know the big five

Andrew Tursky, Senior Equipment Editor : There’s five main points you’ll want to know when it comes to shafts.

3. It influences the way you swing

Luke Kerr-Dineen, Game Improvement Editor: Your equipment and your golf swing work dynamically together. It’s a relationship, where one effects the performance of the other.

What is pure shaft positioning?

PUREing is probably the most famous method of optimising shaft positioning and it was invented by a company called SST (Strategic Shaft Technologies). PURE stands for P lane of U niform RE peatability. This is a proprietary process that they claim is accurate to one degree.

What is the spine orientation in golf?

Golf Shaft Spine Orientation. There are two main positions that you can align the spine in, the swing plane and the droop plane. This is explained in detail in this article but it is felt that most benefits come to the golfer when the spine is aligned in the droop plane orientation. The swing plane means that the spine is perpendicular to ...

Why do you need to spine align your shafts?

It is thought that by spine aligning your shafts you will create more consistency in your game and reduce your shot dispersion. This process can also help improve the feel of your clubs during the swing. These all seem like outcomes most golfers would want to have in their bag.

What is a vice in golf?

A vice holds the grip-end of the club so that you can test the club. Although it important to point out here that this should be done without a grip on the club. From there you need to find the balance point that gives the club perfect oscillation, then you need to mark the shaft.

Is golf a hard sport?

Golf is a hard sport to play and many things are uncontrollable during a round. A gust of wind, a bad bounce or other bad breaks are out-with your control.

Do graphite shafts have spines?

Yes, they do. Graphite shafts have come a very long way in a short period of time thanks to new manufacturing methods and materials. Graphite shafts actually have two spines, creative called “S1 and S2” by the industry. These are the two stiffest oscillation points.

What happens if your golf shaft is too stiff?

When the shaft is too stiff, you won’t be able to get enough spin on the ball, causing it to come out very low, and look like it’s falling out of the sky. If it’s too stiff, your shot shape will be from left ...

How is shaft flex determined?

Your shaft flex will be determined mainly by your swing speed, and then by your ability, age and personal preference. Within each shaft flex there are different weights and kick points (bend points). Shaft flex is very important as it will help with your distance and accuracy.

What is shaft flex?

Shaft flex is how much the shaft bends throughout the swing, someone that swings it slow will need a more flexible shaft, while someone that swings it fast will need a stiffer shaft. You get Ladies, Senior, Regular, Stiff and X-Stiff shafts in Woods and Irons, generally your Woods and Irons will be the same flex.

How to know if you need to go stiffer?

You should move to a stiff shaft once your swing speed moves into the next bracket, if you can’t track your swing speed here are some signs you need to go stiffer. Feels ‘whippy’ in your hands. Feels too light. Your ball is ballooning in the air. Your ball is behind your pitch mark when you hit your driver.

Why does my golf ball go high?

When the golf ball is struck it will generally have too much spin if the shaft is too flexible, this will cause a ‘ballooning’ effect on the shot and it will tend to go quite high. You might have an inconsistent shot shape if the shaft is too flexible.Having a shaft that is too flexible can also cause the ball to hook uncontrollably, ...

How to know if you need to go more flexible?

You should move to a more flexible shaft once your swing speed drops into the next bracket, if you can’t track your swing speed here are some signs you need to go more flexible. Feels to heavy. Feels like a ‘broomstick’ in your hands. You struggle to get the ball up in the air with your driver.

Can you change shafts in golf clubs?

Can I Change The Shafts In My Clubs. Absolutely yes. Changing shafts in a driver is a little easier than irons, as nowadays the shafts in Drivers can be screwed out, this makes it easy to chop and change different options. Iron shafts are a little different, firstly you have to buy 7 or 8 depending on your set make up, ...

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