Adams Golf, Inc. was an American sports equipment manufacturing company based in Plano, Texas, focused on the golf equipment market. The company produced golf equipment (more specifically clubs). In 2012 it was acquired by TaylorMade (owned by Adidas), becoming one of its brands.
| Type | Private |
|---|---|
| Fate | Acquired by TaylorMade in 2012, becoming a brand of the Adidas Group |
| Headquarters | Plano, Texas (Closed) , U.S. |
| Area served | Worldwide |
| Products | Golf clubs |
Is Adams Golf still in business?
Technically Adams Golf isn’t in business as their own entity but they still operate with TaylorMade. The company was quiet for five years from 2015-2020 but last year their social media team tweeted from their main accounting hinting that a comeback might be in the works.
Is Adams Golf back on Twitter?
Adams Golf is back! Well, back insomuch as the Adams Golf Twitter account posted two tweets in a span of five days. That’s not prodigious by any measure but given that Adams hadn’t tweeted in nearly five years, the reemergence is notable.
What happened to Adams Golf?
Many people wonder what in the world happened to Adams Golf. The company used to pump out golf clubs every year and its clubs were used by the likes of PGA professionals and LPGA pros such as Bernhard Langer, Tom Watson, Chad Campbell, Yani Tseng and Brittany Lincicome.
Is Adams Golf part of Adidas?
As a result, Adams was added to the corporation set of golf brands, such as Adidas Golf and TaylorMade–adidas Golf. TaylorMade assured that Adams' headquarters in Plano, Texas, would remain.
Is Adams Golf still making clubs?
Are Adams Golf Clubs Still Being Made? Adams Golf Clubs are still being made to this day. Specifically, the Adams Tight Lies Fairway woods.
Who makes Adams Golf clubs now?
TaylorMade acquired Adams Golf for $70 million in 2012, but that play wasn't so much about furthering the Adams legacy, but rather acquiring some proprietary technology and eliminating a strong competitor.
Are Adams Idea golf clubs any good?
BOTTOM LINE: The Idea Tech is a well-blended, highly forgiving hybrid-iron set that should be a good match for players seeking straight, high-trajectory shots.
Who owned Adams Golf?
TaylorMade GolfAdams Golf / OwnerTaylorMade Golf Company is an American sports equipment manufacturing company based in Carlsbad, California, United States. The company focuses on the golf equipment market, producing golf clubs, balls, and clothing. Wikipedia
What happened to Adam golf clubs?
Adams Golf, Inc. was an American sports equipment manufacturing company based in Plano, Texas, focused on the golf equipment market. The company produced golf equipment (more specifically clubs). In 2012 it was acquired by TaylorMade (owned by Adidas), becoming one of its brands. Adams Golf, Inc.
Is Adams Golf coming back?
Adams is Never Coming Back TaylorMade owns all of the IP and it's unlikely any of it is cutting-edge these days. In short, all that's left of Adams is fond memories and a logo. Even that isn't what it used to be. All of that sucks but, in a way, that makes a new Adams Golf the perfect brand for 2020.
Is Adams Golf a good brand?
Are Adams Golf Clubs Good? Adams golf clubs were excellent. What helped them appeal to many players was the fact that they were classic looking and had plenty of performance. The people who liked the Adams brand were more interested in performance than they were in marketing and gimmicks.
Are Adams drivers any good?
The most important shot in golf is the second shot and Adams is devoted to creating the best second shot equipment in the game. For nearly two decades, Adams has been a leader in easy to hit fairway woods, hybrids and hybrid irons....Adams Golf Insight XTD Driver Review.TG RatingOwners' RatingTG Rating3 out of 5
When did Adams Idea irons come out?
For that reason, Adams have made the New Idea scoring clubs in a more traditional, cavity back design. From 8-iron to SW, the New Idea irons feature a deep undercut cavity design....Adams New Idea Hybrid Irons - Product Details.UK Launch01 November 2013GripIdea AG4 Multi-Texture GripDesignCavity Back, Hybrid13 more rows•Sep 25, 2013
Is Cleveland Golf going out of business?
The reality as we understand it today is that Cleveland Golf isn't going away. It's not even being sold. Sources I've spoken with tell me that Cleveland's parent company – Japan's Sumitomo Rubber Industries (the SRI in SRI Sports and SRIxon) actually likes being in the golf business.
Who owns Ben Hogan's golf equipment?
Callaway Purchases Ben Hogan Golf Equipment In 2003 Callaway purchased Ben Hogan Golf Equipment and began selling Hogan's line of products under the Callaway name. Callaway still sells Apex irons, which were originally created by Hogan in 1972 and were among the most popular irons on Tour in the 1970s.
Does Adams Golf make irons?
Adams Golf Idea Tech V4 Game Improver Irons Review Available in two set options – all hybrid and forged irons. Each set features award-winning TECH V4 Hybrids and choice of high-performance, easy-to-hit hybrid irons or forged irons for a wider range of golfers.
Is Adams Golf a good brand?
Are Adams Golf Clubs Good? Adams golf clubs were excellent. What helped them appeal to many players was the fact that they were classic looking and had plenty of performance. The people who liked the Adams brand were more interested in performance than they were in marketing and gimmicks.
Are Adams drivers any good?
The most important shot in golf is the second shot and Adams is devoted to creating the best second shot equipment in the game. For nearly two decades, Adams has been a leader in easy to hit fairway woods, hybrids and hybrid irons....Adams Golf Insight XTD Driver Review.TG RatingOwners' RatingTG Rating3 out of 5
What year did Adams Idea irons come out?
Adam Golf Clubs by YearYearClub ModelShaft Description2003Redline Driver2003Redline Fairway Woods2003Idea WoodsSuper Shaft High Launch2003Idea IronsSuper Shaft High Launch53 more rows•May 6, 2022
Does Adams Golf make irons?
Adams Golf Idea Tech V4 Game Improver Irons Review Available in two set options – all hybrid and forged irons. Each set features award-winning TECH V4 Hybrids and choice of high-performance, easy-to-hit hybrid irons or forged irons for a wider range of golfers.
Is Adams Golf Still In Business?
Since the company has been quiet and there were rumors about TaylorMade taking it over, many people ask, “Does TaylorMade own Adams Golf?”
Are Adams Golf Clubs Still Being Made?
Adams Golf Clubs are still being made to this day. Specifically, the Adams Tight Lies Fairway woods.
Are Adams Golf Clubs Any Good?
From the Adams Idea Pro, to the Adams Idea A7, the most famous aspect of the brand is the hybrid club. The hybrids made by Adams have a cult-like following.
Conclusion
Adams Golf was extremely popular in the early 2000s and despite dying out on and off for years after being purchased by TaylorMade, the company has made a small comeback.
History
In 1983, Barney Adams joined Dave Pelz Golf in Abilene, Texas. When Pelz's Preceptor Golf went bankrupt in 1988, Adams bought the assets and started Adams Golf. He moved the company to Dallas in 1991.
Sponsorships
Adams Golf has maintained endorsement deals with many professional golfers playing on the leading tours, including Bernhard Langer, Brittany Lincicome, Yani Tseng and Tom Watson .
Who bought Adams Golf?
And so, in 2012, TaylorMade purchased Adams Golf, its intellectual property and, for better or worse, its market share.
What has Taylormade done with Adams?
In its eight-plus years of ownership, the only thing of consequence TaylorMade has done with the Adams brand is to change the logo. At the time of the acquisition, the assumption was that TaylorMade was more interested in the Adams intellectual property than anything else.
Will Adams ever come back?
Adams is Never Coming Back. To reiterate, this is all speculative. And even if a pair of tweets somehow prove a signal that the Adams Golf brand has been revived, it’s unlikely it will ever truly be back. The designers that made Adams great have scattered.
Is Adams Golf Legacy a retail player?
The Adams Golf Legacy. At the time of the acquisition, Adams wasn’t a massive retail player. It did OK in the iron category. It had a significant enough share of the metalwoods market to get TaylorMade’s attention. Its hybrids set the standard.
What does the future hold for Adams Golf?
Now that Adams HQ has been closed what will TaylorMade do with the brand? Will Adams continue to do what it does from TaylorMade’s home base in Carlsbad? Is it destined to become a brand exclusively for old men and hackers, or will TaylorMade effectively kill off the brand entirely?
3 Years in Limbo
It’s been nearly 3 years since TaylorMade acquired the Adams Golf Company. While many predicted TaylorMade would eventually destroy the brand, that hasn’t happened yet…not totally anyway.
A CLEAR PATH FORWARD
On the heels of the shutdown of Adams headquarters; arguably for the first time since the acquisition, there is a real, and potentially viable, plan to actually differentiate the two brands, and the dividing line isn’t drawn where you likely think it is.
Adams as a Vehicle for Growth
I’d wager the plan for Adams is directly tied-in to something else Sharpe and I spoke about during our 30 minute conversation; his belief that the best way to grow golf is through positivity.
The End of Adams
No doubt fans of the brand will see this new strategy, whatever it proves to be, as the nail that seals the Adams coffin. To an extent that may be a fair appraisal. The new positioning comes with an implicit non-compete clause with TaylorMade.
Original Post from August 19th
If you happen to have “Adams Golf is resurrected” on your 2020 golf equipment bingo card—congratulations because it appears that after a total social media and club release blackout which started in May of 2016, something has awoken this OEM (or at least the social media manager) from a deep sleep.
What does it really mean for Adams?
Is this someone in TaylorMade’s marketing department having a bit of fun? Remember TaylorMade back when it was still TaylorMade/Adidas bought Adams and all of its IP in the spring of 2012 for around $70 million.
Where is the velocity slot on a golf club?
Fueled by the Velocity Slot, watch your ball take flight with ease. Located on the sole of the club directly behind the face, this open slot is designed to increase face flexibility, ball speeds and forgiveness.
How to choose a club type?
As a general rule of thumb, a 3-wood with 16° of loft will travel farther than a 5-wood with 19° of loft. Because of the higher loft, the 5-wood is easier to strike confidently and the ball will get airborne faster.
Who makes and where they are made Now?
Unfortunately, the answer is no one. No new clubs are rolling off an assembly line carrying the Adams Golf brand.
The most popular Adams Golf clubs
Blue Irons featuring velocity slot technology that offers more face flex and ball speed at impact. The center of gravity positioned low to the rear of the club increased the efficiency of your ball flight.
Final Thoughts
Although there are now new clubs coming from Adams Golf, they will be remembered for the innovation they provided in easy-to-hit fairway woods, hybrids, and hybrid irons.
What Does The Future Hold For Adams Golf?
3 Years in Limbo
In 1983, Barney Adams joined Dave Pelz Golf in Abilene, Texas. When Pelz's Preceptor Golf went bankrupt in 1988, Adams bought the assets and started Adams Golf. He moved the company to Dallas in 1991.
Adams Golf initially specialized in custom fitted golf clubs, initially becoming associated with Hank Haney setting up a club fitting and repair shop at the Hank Haney Golf Ranch.
A Clear Path Forward
Adams as A Vehicle For Growth
The End of Adams