Who built Topgolf?
The Jolliffe brothers and a licensee developed the first three Topgolf locations in the United Kingdom beginning in 2000. The U.S. licensee, with WestRiver Group as the lead investor, brought Topgolf to the U.S. in 2005 with the opening of Topgolf Alexandria.
Is Toptracer owned by Topgolf?
Acquired by Topgolf in 2016, the Sweden-based technology company introduced the first-of-its-kind ball-tracing technology to the sport of golf. If you've watched a professional golf tournament on TV, you've likely seen Toptracer in action.
Who invested in Topgolf?
In 2011, Thomas Dundon, Chairman and Managing Partner of Dundon Capital Partners, became a primary investor. Additionally, in 2016, Providence Equity Partners made a sizable minority investment in Topgolf. More recently, in 2017, Fidelity Research and Management became an investor in Topgolf.
Where was Topgolf invented?
the United KingdomTopgolf originated from the timeless golf question, "Who hit it closer?" Originally called "Target Oriented Practice Golf," the founders of Topgolf used proprietary radio-frequency identification (RFID) technology and dartboard-style targets to answer this question, and the first Topgolf venue was created in Watford in ...
What brand are Topgolf clubs?
Together with Callaway, Topgolf has the opportunity to build upon its rapid growth story, bring the Topgolf experience to new communities and advance our mission of making golf a more inclusive and accessible game.”
What is the difference between Topgolf and Toptracer?
Unlike Topgolf facilities, which rely on limited-flight balls with microchips embedded in them, Toptracer systems work with ordinary golf balls—a key distinction for golfers who are out to work on their games.
How much does a Topgolf franchise owner make?
According to Aria Group Architects, Inc., an average Topgolf venue is 65,000 square feet that is 3 stories high with an indoor and outdoor venue. A Topgolf owner's salary is also $58,000 per year according to one franchisee we spoke with.
What did Callaway pay for Topgolf?
$2.6 billionThe acquisition of Topgolf for $2.6 billion redefined Callaway (NYSE:ELY) as a golf entertainment company.
Is Topgolf privately owned?
Topgolf garnered an investment from Callaway in 2006 and expanded to the United States, now the primary market for the company. Remaining privately-owned during those two decades, the company built locations in every region of the country. Topgolf began looking at an initial public offering in 2019.
How did Topgolf get started?
How did Topgolf start? Topgolf was founded in England in 2000 by two brothers, both avid golfers, who wanted a way to improve their game. They designed and patented technology that allowed an RFID chip to be placed inside a golf ball.
Who is the CEO of Topgolf?
Artie Starrs (Apr 5, 2021–)Topgolf / CEOArthur (Artie) Starrs serves as Chief Executive Officer for Topgolf Entertainment Group where he is responsible for the company's overall vision and continued growth as one of the premiere sports entertainment companies in the world, fueled by parent company Callaway Golf.
Where was the first Topgolf built in the US?
Eventually, an American investor was brought in, the WestRiver Group, to create Topgolf locations overseas in the United States. In 2005, they selected the first location stateside in the Washington, D.C., suburb of Alexandria, Virginia.
What technology does Topgolf use?
RAIN RFIDTopGolf uses RAIN RFID to automate golf scoring For example, by hitting targets consecutively players can double their score, or lose points, depending on the game they're playing. Thus, the technology TopGolf chose needed to be sophisticated enough to remember all the targets hit by each player.
How much does a Toptracer cost?
TopTracer Rates & ReservationsEarly Bird Rates. 10am - 2pm. $20. $20 per bay, per hour. Reserve.Happy Hour Rates. 2pm - 5pm. $30. $30 per bay, per hour. Reserve.Prime Time Rates. 5pm - 10pm. $50. $50 per bay, per hour. Reserve.
Which Topgolf locations have Toptracer?
Experience some of the most iconic golf courses in the world including Pebble Beach, St Andrews, Spanish Bay and Spyglass Hill right from your Topgolf bay utilizing our Toptracer technology.
How much is a Toptracer range?
Toptracer installs the equipment at no charge to the ranges, then leases it at prices starting around $180 to $190 per bay per month, depending on the configuration.
Where was Topgolf built?
From this, they designed a new game, Topgolf, which is a redesigned driving range. In Watford, just outside London, the twins built the first location, which opened in 2000.
How many Topgolf locations were opened in 2013?
Anderson moved to have newer location be even larger, with a full line kitchen and executive chefs replacing small kitchens and more golfer space. Ten locations were opened in 2013. Topgolf had sales of $163.5 million in 2014 to make the Inc. 500.
How many Topgolf locations are there?
There are currently 50+ Topgolf locations, three in the United Kingdom, and one in Australia and Mexico. Each Topgolf venue features climate-controlled hitting bays for year-round play, food, beverage, music and HDTVs on which various sports games are shown, such as football, basketball and golf.
How much did Topgolf pay in 2021?
In September of 2021, the U.S. Department of Labor forced Topgolf to pay 255 employees, in 25 states, over $750,000 in back wages for unpaid overtime. Investigators said the company was paying sales managers and event sales consultants a salary plus commission, with no overtime after a 40 hour work week. They said those employees did not meet supervisory requirements, and were eligible for overtime pay. They added that the investigation was opened after the violations were found at the company’s Loudon, Virginia location.
What is a topgolf lounge?
TopGolf Lounge, or Lounge by Topgolf, is a smaller location with a live sports restaurant, a few public hitting bays and a special events bay plus virtual game simulators.
How much did Village Roadshow sell in 2018?
In July 2018, Village Roadshow sold $50 million in shares to fund Topgolf and for other purposes. In August 2018, Topgolf Australia reduced its stake in the joint venture from 33% to 3.7% with options to boost its share back up to 33% before December 31, 2020.
When did Topgolf buy Protracer?
In January 2016, the company purchased the World Golf Tour gaming company. Also that year, Protracer golf ball tracking technology was purchased and renamed Toptracer. Topgolf and Village Roadshow Theme Parks agreed in 2016 to a joint venture to bring Topgolf to Australia.
Design
Our award-winning team of architects tackle each project with passionate and creativity.
Construction
Our contractors and construction team deliver results with perfect precision and accuracy.
The tech behind Topgolf
During a visit to the Dallas area last month, I went to Topgolf in The Colony, Texas — yes, that’s the city’s name. I’ve been to a number of driving ranges to work on my (novice) golfing skills. However, New England, where I live, doesn’t have any Topgolf facilities, so this was a new experience.
Topgolf, data analytics and gamification
Macaulay says the company gathers customer data on the games that are most popular, and how well golfers in certain regions perform, from Topgolf cards and real-time scores. “We compare ourselves to a high tech bowling alley, going to the movies or a pro sports game.
How many driving bays does Mulligan's Golf Center have?
Mulligan’s Golf center offers customers 54 driving bays, split over two levels. Each bay has space for six seats, and they rent out the bays for $30 an hour with unlimited play.
What time does the golf range open?
Opening from 9 am to 9 pm, seven days a week. The range is fitted with TopTracer Technology, which has various game options for the customer to compete with their friends. It can track which in your group is closest to the pin, or who had the longest drive, play a points game or even play some of the world’s top golf courses straight from the bay.
What is top golf?
TopGolf is a high-tech golf-themed facility. We have included it in the first place because of the levels of innovation it has developed. Some Golfers may hate this high-tech approach, but it fulfills a need, and the business model seems to be working.
Why is the golf course lit up?
The place is lit up so that golfers can use the facilities after dark.
Who endorses miles of golf?
Miles of Golf has an endorsement from the Golf Range Association of America which has ranked the driving range in the top 100 in the USA every year since 1996.
Does Mulligans Golf Centre have a bar?
At Mulligans Golf Centre they have a fully stoked bar, and have golf clubs already stationed in each bay if you do not want to bring your own.
What is topgolf?
Welcome to Topgolf, your premier entertainment destination. And by entertainment destination, we’re talking about a place where you can come for birthday parties, bachelor or bachelorette parties, corporate events, date nights, or just a night out with friends, and everyone will have a great time.
How does a bay host work?
Once you settle into your climate-controlled bay and get a feel for the place, a bay host will help you set up your game and create profiles for each player. The fun part is getting everyone to decide on which of the dozen games to play first or which appetizer to order.
Is Topgolf a good place to eat?
That’s why within each Topgolf restaurant, you will find an accomplished Executive Chef and experienced team, using high-quality ingredients to deliver a fresh twist on familiar favorites. The way we see it, we’re not just a place to play, we’re one of the best places to eat in any city.
Is Topgolf a social sport?
Here at Topgolf, we’ve made socializing a sport through a blend of technology and entertainment – and that’s just the game! If you journey through our venue on any given day, you’ll find a place buzzing with energy. Every Topgolf features dozens of climate-controlled hitting bays for year-round comfort with HDTVs in every bay and throughout our sports bar & restaurant.
OVERVIEW
Luxe Golf will have 57 golf bays on three stories overlooking a 250-yard-long turf range. Doppler technology will track golfers’ drives down to the spin on the ball and allow games such as bull’s-eye where points are awarded for consistent accuracy.
PARTNERS
Partners include TrackMan Golf, which provides the doppler technology, and Flite Golf. For more info on our partners, click here.
MEMBERSHIP
People can sign up for membership to get priority rentals and free clubs at Luxe. The heated golf suites will have large TVs and food and drink service.
PRIVATE EVENTS & GROUP OUTINGS
A second-floor indoor event space will have room for up to 200 people. Contact Luxe to plan your event or group outing.
Overview
Topgolf is a golf driving range game with electronically tracked golfballs and automatically scored drives that started in 2000 and grew to become an American multinational sports entertainment company. Headquartered in Dallas, Texas, it has locations in the United States, United Kingdom, Australia, Germany, Mexico and the United Arab Emirates. In October 2020, publicly traded Callawa…
History
Twin brothers Steve and Dave Jolliffe had sold their mystery shopping business and were looking for a new project in 1997. Both golfers, they began complaining about golf's issues: the time factor and lackluster driving ranges. Looking to improve the game, the Jolliffes looked to the then-new commercial microchip technology and placed it in the golf ball. From this, they designed a …
Merger with Callaway
On October 27, 2020, Callaway Golf Company announced it would acquire Topgolf for $2 billion. At the time, Callaway held a 14% share of Topgolf. Callaway had invested in Topgolf since 2006, with CEO Chip Brewer serving on the Topgolf board since 2012.
Games
There are multiple Topgolf game variations, the micro chipped golf balls score themselves, providing players with instant feedback on each shot's accuracy and distance.
• Top Golf – Players aim for 11 giant dartboard-like targets. The further the shot goes and the closer to the pin, the more points the player receives.
• Top Break – has a snooker based format in which a player must hit a red target then a coloured target. The higher value colours, the more p…
Locations
There are currently 50+ Topgolf locations, three in the United Kingdom, and one in Australia, Germany, Mexico, and the UAE. Each Topgolf venue features climate-controlled hitting bays for year-round play, food, beverage, music and HDTVs on which various sports games are shown, such as football, basketball and golf. Topgolf also offers golf lessons, leagues, tournaments, concerts, an…
External links
• Official website
• Topgolf Media