
Key Takeaways
- Cobra Golf is one of the major brands of golf clubs and equipment.
- The company was founded in Australia in the early 1970s but today is based in the United States.
- Greg Norman was once a part-owner of the company, but Cobra is currently owned by Puma.
Full Answer
Is Cobra a good golf brand?
Cobra, a well-recognized golf manufacturer that is partly owned by Puma, has now begun to produce their clubs in China. Golf club components are made in China and assembled in California. Cobra first began developing graphite shafts and oversized irons in 1995.
Is Cobra still making golf clubs?
Mar 24, 2022 · In the later years, Norman became the full owner of Cobra Golf’s Australian distributor. Although Norman’s initial stake in the company was worth $2 million, its value ballooned up to $40 million when Cobra was acquired by another larger company (Titleist).
What company makes the best golf clubs?
Cobra Golf is a sports equipment manufacturing company based in Carlsbad, California, focused on golf equipment, producing a wide range of golf clubs. The company is currently a subsidiary of the German athleticwear and sports lifestyle company Puma SE, which in turn is partly owned by the French holdings group Kering.
Are "Cobra" golf clubs any good?
Cobra Golf is one of the major brands of golf clubs and equipment. The company was founded in Australia in the early 1970s but today is based in the United States. Greg Norman was once a part-owner of the company, but Cobra is currently owned by Puma.
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April, PUMA AG purchases Cobra Golf, and creates a new company, COBRA-PUMA GOLF. The merger leverages PUMA Golf's footwear, apparel and accessories designs with Cobra Golf's advanced equipment and accessories.

Who is Cobra Golf owned by?
PumaCobra GolfTypeSubsidiaryProductsGolf clubsBrandsKingParentPumaWebsitecobragolf.com6 more rows
Does Greg Norman own Cobra Golf?
COBRA PUMA Golf Greg Norman is a global ambassador for COBRA GOLF. He helps to bring worldwide visibility to the COBRA Golf brand through his elite industry status and strong business connections and partnerships.
Is Cobra Golf part of Titleist?
Today, Cobra Golf is a division of Puma, which acquired Cobra from the Acushnet Company (owners of the Titleist brand) in 2010.Jun 5, 2019
Are Cobra Golf clubs made by Puma?
COBRA PUMA GOLF is a corporate division of PUMA and combines two strong brands that provide a full range of offerings to the golf industry. COBRA PUMA GOLF is an inclusive company for golfers of all abilities, attitudes and styles who enjoy the game.
Are Cobra Golf clubs made in China?
Cobra, a well-recognized golf manufacturer that is partly owned by Puma, has now begun to produce their clubs in China. Golf club components are made in China and assembled in California. Cobra first began developing graphite shafts and oversized irons in 1995.
Are Cobra Golf clubs made in the USA?
Cobra Golf clubs are designed in Carlsbad, California whereafter the manufacturing is done in Asia, but final assembly and quality control are done in Carlsbad, California.Oct 18, 2021
Does Callaway make Cobra?
When you consider the top brands in the game, you can think about Callaway, TaylorMade, Titleist, Ping, Cleveland, and Cobra. The Cobra brand is absolutely a great brand of clubs, and it will continue to impress players with the technology and consistency that it offers.
Where is Cobra Golf manufactured?
Who Makes and Where They are Made Now? Cobra Puma Golf designs all their clubs at their head office in California whereafter the manufacturing of heads, shafts, and grips are outsourced to companies in China. Final assembly and quality control are performed at the Cobra Puma Golf head office.Sep 6, 2021
Do any pro golfers use Cobra clubs?
Some of the players who use or have used Cobra clubs in the past include Geoff Ogilvy, Camilo Villegas, Ian Poulter, Lexi Thompson, Bryson DeChambeau and Rickie Fowler. 5. Greg Norman is another golfer who used Cobra clubs during his playing career and his involvement with the company went even further.
Who is Callaway owned by?
Callway markets its products in more than 70 countries worldwide. The American company, based in Carlsbad, California, is the world's largest manufacturer of golf clubs....Callaway Golf Company.TypePublicFounded1982FounderEly Reeves Callaway, Jr.HeadquartersCarlsbad, California , U.S.Area servedWorldwide14 more rows
Who owns TaylorMade?
Centroid Investment partnersTaylorMade Golf is currently a subsidiary of Centroid Investment partners after it was purchased from KPS Capital Partners in May 2021. TaylorMade's initial success came with the innovation of metal drivers, which debuted in 1979 and have subsequently dominated the golf market.
Who is the founder of Cobra Golf?
Cobra Golf Origins. The brand’s foundation was laid down in 1973 by a former Australian golfer, Thomas Crow. Crow was an amateur player then and spent years of his life working for the Australian golf equipment company, Precision Golf.
What is Cobra Golf?
Cobra Golf is one of the world’s top manufacturers of golf equipment. The company is known to produce a full line of golf clubs ( excluding putters), along with accessories, such as golf bags. However, the brand has seen a change of hands in ownership several times since its inception.
When did Puma sell Cobra Golf Clubs?
Cobra to Puma – Second Change. In 2010, Acushnet, the parent company of Titleist, decided to sell Cobra to Puma AG in 2010. The reason for this transfer was that Cobra Golf clubs had started to compete with Acushnet’s own brand of golf clubs, instead of complementing them.
When did Cobra Golf start?
Although Cobra Golf started off in 1973, the company witnessed its breakthrough in 1975, with the launch of its first major product. The Baffler was a 23-degree, persimmon 7-wood club and laid the stage for the hybrid clubs that we see today.
Is the Cobra King F9 a speedback driver?
Therefore, it is no surprise that the Cobra King F9 Speedback Driver is one of the most advanced drivers in the market.
Did Puma acquire Cobra Golf?
However, Puma AG made most of the acquisition of Cobra Golf and expanded its production by several folds. As a result, Puma was able to become a significant player in the manufacture of golf equipment at the back of its large distribution base in footwear.
Is the F9 Speedback Driver good for golf?
Although intermediate players can brush up their skills with F9 SpeedBack Driver, it is more suitable for professional golfers.
Cobra Golf - Wikipedia
Cobra Golf is a sports equipment manufacturing company based in Carlsbad, California, focused on golf equipment, producing a wide range of golf clubs. The company is currently a subsidiary of the German athleticwear and sports lifestyle company Puma SE, which in turn is partly owned by the French holdings group Kering.
History - Cobra Golf - Golf Clubs, Cobra Golf Clubs, KING ..
April, PUMA AG purchases Cobra Golf, and creates a new company, COBRA-PUMA GOLF. The merger leverages PUMA Golf's footwear, apparel and accessories designs with Cobra Golf's advanced equipment and accessories.
Cobra Golf: Company Profile and Equipment News
Cobra Golf is one of the major golf equipment manufacturers, producing a full line of golf clubs (minus putters) as well as accessories such as golf bags. Today, Cobra Golf is a division of Puma, which acquired Cobra from the Acushnet Company (owners of the Titleist brand) in 2010.
Is Cobra still making golf clubs? - 3Balls Blog
Cobra started out as the idea of Australian Amateur golf champion Thomas Crow, who had worked for a golf equipment manufacturer in Australia called Precision Golf Forging before coming to California in 1973. A few years later, Cobra basically invented a new category of clubs when it introduced The Baffler, the first utility club.
Here's what happened with 10 equipment ... - Golf Digest
When Acushnet-parent American Brands (now Fortune Brands) purchased Cobra in December 1995 for $700 million, Cobra was to become the flagship club brand.
Top 9 Cobra Golf Reviews - ConsumerAffairs
Founded in 1973 by club designer and former Australian golf champion Thomas Crow, Cobra Golf is now an international company that sells golf clubs and equipment online and in store at over 7,800 ...
Cobra Golf - Golf Clubs, Cobra Golf Clubs, KING LTD, Puma Golf
Cobra Golf is a leading golf club and golf equipment manufacturer, committed to providing superior-quality, high performance products for avid golfers of all abilities.
Who owns Cobra Golf?
Today, Cobra Golf is a division of Puma, which acquired Cobra from the Acushnet Company (owners of the Titleist brand) in 2010.
What is a Cobra golf club?
Cobra Innovations. Over the years, Cobra became a name associated with game-improvement clubs on the basis of other innovations: In 1985, Cobra Golf became the first United States-based equipment manufacturer to offer graphite shafts as stock options in woods and irons; in 1992, Cobra became the first major company to offer a full set ...
What is the difference between Acushnet and Cobra?
Acushnet positioned its two major golf brands so that Titleist was the brand that focused on lower-handicappers, while Cobra was the brand that focused more on recreational golfers and game-improvement equipment. In 2010, though, Acushnet sold the Cobra brand to Puma, best-known as a sports apparel and footwear company.
How to contact Cobra Golf?
Cobra Golf Contact Info: To contact Cobra customer service in the United States, call toll free (800) 917-3300. Other phone numbers, as well as regional mailing addresses, can be found by visiting the Cobra Golf Web site for the region in which you live.
How much is Norman's Cobra stake worth?
Norman's initial stake in Cobra was worth $2 million at the time he acquired it. Five years later, when Cobra was acquired by a larger company (see below), Norman's stake ballooned in value to $40 million. Norman hasn't had an ownership stake in the Cobra brand in many years, but continues as a "brand ambassador.".
When did Cobra Golf start making hybrid clubs?
The company's first major product debuted in 1975 , and it's a club Cobra Golf still brings back periodically (albeit in a very different form): The Baffler. The original Baffler was a 23-degree, persimmon 7-wood, marketed as a utility club and generally considered the progenitor of today's hybrid clubs.
When did Cobra Golf introduce the extended length driver?
Under Crow's guidance, Cobra Golf continued to innovate in ensuing years, introducing an extended-length driver (46 inches, which was several inches longer than standard for its time) in 1979 designed to bring more speed and distance to recreational golfers.
What is Cobra's breakthrough?
This is considered the single-biggest break through in graphite shaft production in 20 years.
What is a Cobra SS iron?
Cobra releases the King Cobra SS oversize irons that feature an oversize cavity back, thin face and perimeter weighting for a superior sweet spot, greater distance and accuracy. The irons boast a cavity "muscle arch" for solid feel, along with a tungsten insert in the long irons for higher trajectory.
What is a King Cobra transition?
June, King Cobra Transition-S launches as an eight-club, integrated set that transitions from utility metals to hybrid irons to wide-sole irons, providing increased forgiveness for moderate ball-speed players . October, Camilo Villegas earns his first pro victory at the Coca-Cola Tokai Classic on the Japan Tour.
What irons did JB Holmes play in the FBR Open?
February, J.B. Holmes captures his second FBR Open in three years, this time playing the King Cobra 454 Comp (7.5º) driver, Speed Pro 3- (13º) and 5- (18º) fairway metals and Pro CB (3-P) irons.
Who won the 2006 RE/MAX World Long Drive Championship?
October, Kevin Na takes the Mark Christopher Charity Classic. November, Jason Zuback uses his Cobra driver to capture the 2006 RE/MAX World Long Drive Championship for a record fifth time.
When did Cobra buy Titleist?
Cobra to Titleist When American Brands, then Acushnet’s parent company, bought Cobra in 1996 for $700 million it was thought to be a win-win for both companies. Cobra was a leader in the oversize iron market and in graphite-shafted irons for players with slower swing speeds. Titleist was a leader in golf balls and gloves ...
Who bought Spalding and Evenflo?
Spalding/Evenflo to KKR In 1996 noted private investment firm Kohlberg Kravis Roberts acquired a majority interest in Spalding and Evenflo, renaming the company Spalding Holdings Corp. Wall Street estimates pegged the amount between $900 million and $1 billion. Although Spalding was a massive sporting-goods company with strength in golf, ...
When did Callaway buy Odyssey putter?
Odyssey to Callaway In July 1997, Callaway Golf purchased putter maker Odyssey for $130 million, or nearly four times the company’s annual sales of $35 million at the time. “ [We] decided that by the end of 1997 we wanted to provide the golfing public with the best-performing putter in the market and we believe with this acquisition we have ...
Is Spalding a sporting goods company?
Although Spalding was a massive sporting-goods company with strength in golf, including the Top-Flite and Etonic brands, the company floundered to service its monumental debt load as an increasingly competitive marketplace in golf along with some business missteps put the company in a precarious position.
Is Cobra a golf brand?
Since then Cobra has grown as a lifestyle brand in golf and on tour, with players such as Rickie Fowler, Lexi Thompson and, recently, Bryson DeChambeau. Yes! to Adams. In January 2011, Adams CEO Chip Brewer landed putter maker Yes!
How much did Cobra make in 2008?
According to Fortune Brands' Annual Review, Cobra had sales of approximately $200 million in 2008. In a press release, Acushnet also announced plans to continue to provide services (production, distribution, field sales and customer service) for an agreed upon period of time beyond the closing of the sale to facilitate a seamless transition.
When did Acushnet buy Cobra?
When Acushnet parent American Brands (now Fortune Brands) purchased Cobra in December 1995 for $700 million, the idea was for Cobra to become the flagship club brand while Titleist and FootJoy would continue to have a stronghold on balls, shoes and gloves while producing clubs aimed almost exclusively at low-handicappers.
Is Cobra a Titleist club?
Although Cobra enjoyed some success in the club category, Titleist-branded clubs, however, have, in recent years, presented more attractive offerings appealing to a wider range of players, putting them more in direct competition with Cobra than complementing them.
How long has Cobra Golf been around?
Cobra Golf may not be a golfing Goliath in comparison to companies like Callaway or TaylorMade, but it is a brand that has nearly been around for 50 years. It is a lot less well known than others so to rectify that somewhat we have taken a look at 10 things you didn’t already know about the brand.
When did Cobra Golf and Puma start their partnership?
Cobra Golf and Puma began their golf partnership back in 2010. In the past the company was also part of the Acushnet umbrella before the sale to Puma. 9. In 1992, Cobra became the first major company to offer a full set of oversized irons. 10.
Who uses Cobra clubs?
Some of the players who use or have used Cobra clubs in the past include Geoff Ogilvy , Camilo Villegas, Ian Poulter, Lexi Thompson, Bryson DeChambeau and Rickie Fowler. Getty Images. 5. Greg Norman is another golfer who used Cobra clubs during his playing career and his involvement with the company went even further.
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