
Full Answer
Who are the founders of GOLFTEC?
Founded by Joe Assell, Mike Clinton and Clayton Cole in 1995, GOLFTEC is a golf instruction and club fitting company headquartered in Denver, Colorado. With more than 200 retail locations worldwide, GOLFTEC teaches more than one million lessons annually.
Where is GOLFTEC located?
Currently, it has locations in the United States, Canada, China, Japan, Singapore, and Hong Kong. GOLFTEC's mission statement is “To Help People Play Better Golf.”
What makes GOLFTEC different?
Committed to understanding a student’s swing flaws and deficiencies and explaining them to the student: Not surprisingly, many students don’t know much about how the golf swing (or even the golf club) works. GolfTEC focuses on helping students understand and own their swings, rather than simply telling them what to do differently.
What is the mission of GOLFTEC?
GOLFTEC's mission statement is “To Help People Play Better Golf.” In 1995, the company's first location was opened in Denver under the name Driving Obsession. Two years later, it was re-branded as GOLFTEC (Technique, Equipment, Conditioning) and added two new locations in the Chicago area.

Who is GOLFTEC owned by?
Golf Digest Online recently acquired majority interest in GolfTEC, with a 60 percent share in the company. The remaining 40 percent is owned by Denver-based Gart Capital Partners and GolfTEC CEO Joe Assell.
Who is the CEO of GOLFTEC?
Joe AssellToday, that first coach, PGA Professional Joe Assell, is GOLFTEC's CEO.
Is GOLFTEC a public company?
Publicly traded on the Tokyo Stock Exchange and with 550 employees, GDO previously held a minority stake in GOLFTEC, operating 10 franchised training centers in Japan since opening its first in the upscale Roppongi district of Tokyo in 2012.
What does GOLFTEC stand for?
Golf Technique, Equipment and ConditioningGolfTEC – Golf Technique, Equipment and Conditioning. conditioning.
How many Golftec locations are there?
Over 180 Locations Nationwide GOLFTEC is the nation's recognized leader in private golf instruction, with over 7 million lessons given and a 96% success rate.
How good is GOLFTEC?
If you're ready to invest the time and money into improving your game, I recommend adding GolfTEC to the list of places that you investigate. They have an excellent technology package that can speed up your improvement and make lessons more fun.
Is golf Tech worth the money?
Golftec is definitely worth it for golfers who are trying to lower their scores and improve their swings to become consistently better players. With all of its technological resources, club-fitting capabilities and well trained coaches, it is worth a try by golfers of all skill levels.
What simulator does GOLFTEC use?
GOLFTEC, AMERICA'S #1 GOLF LESSON™. We use our own custom-built software, TECswing, to accurately measure how a golfer moves. Ball flight is captured by launch monitors that measure the spin, loft and speed of the ball at impact for accurate ball flight characteristics.
Where is Golftec located?
Founded by Joe Assell, Mike Clinton and Clayton Cole in 1995, Golftec (stylized as GolfTEC or GOLFTEC) is a golf instruction and club fitting company headquartered in Denver, Colorado. With more than 200 retail locations worldwide, GOLFTEC teaches more than one million lessons annually. Currently, it has locations in the United States, Canada, ...
How many centers does Golftec have?
Since then, GOLFTEC opened more than 200 centers worldwide and became one of the top employers of PGA of America Professionals, as well as a leading provider of golf club fittings.
What is a tecfit?
TECFIT is GOLFTEC’s custom club fitting system that matches optimal clubs to a student's swing. It uses launch monitor data to suggest club and shaft combinations that will benefit the student's style of swing, resulting in better performance on the golf course.
GolfTec Valuation & Funding
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GolfTec Comparisons
Provider of golf coaching services designed to help people to play better golf. The company offers golf classes via vide
GolfTec Signals
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GolfTec Former Investors
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Overview Suggest Edit
Since 1995, our mission has been simple - to help people play better golf. In pursuit of that mission, we have become the recognized leader in golf instruction.It all began as an idea to use advancing technology to simplify golf improvement and make this great game more enjoyable.
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We are excited to announce the opening of GOLFTEC Memphis! It’s been five years since GOLFTEC has been in Memphis, and we know it will be worth the wait as we welcome back former students, and look forward to helping new students! GOLFTEC Memphis makes its return as an updated stand alone cent…
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GOLFTEC Congratulates Brand Ambassador Scott Gutschewski On Earning Back His PGA Tour Card A decade may only be 10 years, but in golf time that can feel like an eternity. Just ask GOLFTEC’s newest brand ambassador Scott Gutschewski, who recently earned back his PGA Tour Card for the first time…
New Training Center in Annapolis
We are excited to announce the opening of GOLFTEC Annapolis! The new state-of-the-art instruction and club fitting center is located just west of Annapolis at: 2101 Somerville Rd. Suite 114, Annapolis, MD 21401. This will be our third location in the greater Baltimore area and our fifth locati…
New Training Center in Annapolis: GOLFTEC Annapolis
We are excited to announce the opening of GOLFTEC Annapolis! The new state-of-the-art instruction and club fitting center is located just west of Annapolis at: 2101 Somerville Rd. Suite 114, Annapolis, MD 21401. This will be our third location in the greater Baltimore area and our fifth locati…
Chasing the Dream – Jim Knous
Professional golfer and GOLFTEC Ambassador, Jim Knous, recently earned conditional status on the PGA Tour By Sabrina Naccarato GOLFTEC congratulates PGA Tour Professional and GOLFTEC Ambassador Jim Knous on his most recent performance at the Butterfield Bermuda Championship. Knous recently ear…
Stickney: The evolution of necessary technology in golf instruction
Over time technology has improved so that we (as teachers) can see and understand motion and forces in action during the swing.
The Wedge Guy: You can change your stripes
Over my 40-plus years in the golf industry and a lifetime in the game, I have had the opportunity to observe thousands of recreational golfers of all skill levels. I believe the common thread between all of us – from scratch player to high-handicapper – is that we all would like to get better.
Fingerprints of your swing: More thoughts from Phil Blackmar (with Tom Stickney)
One of the biggest debates in the instructional world is the “way” in which people should use technology within their lessons. Some of the older pros are dead against it and say we have gone too far (Brandel Chamblee). Other pros like to blend feels and science (Phil Blackmar).
Others named Paul Brannon
Director - Service Center Operations at Ward Transport & Logistics Corp.
Paul Brannon
Director - Service Center Operations at Ward Transport & Logistics Corp.

Overview
Founded by Joe Assell, Mike Clinton and Clayton Cole in 1995, GOLFTEC is a golf instruction and club fitting company headquartered in Denver, Colorado. With more than 200 retail locations worldwide, GOLFTEC teaches more than one million lessons annually. Currently, it has locations in the United States, Canada, China, Japan, Singapore, and Hong Kong. GOLFTEC's mission statement is “To Help People Play Better Golf.”
History and overview
In 1995, the company's first location was opened in Denver under the name Driving Obsession. Two years later, it was re-branded as GOLFTEC (Technique, Equipment, Conditioning) and added two new locations in the Chicago area. Since then, GOLFTEC opened more than 200 centers worldwide and became one of the top employers of PGA of America Professionals, as well as a leading provider of golf club fittings.
Approach to instruction
According to the GOLFTEC website, the company offers a variety of lesson packages designed to meet individual needs, budgets, and goals. Pricing varies by location and Coach. GOLFTEC lessons are taught one-on-one by Certified Personal Coaches in private, mostly indoor bays that utilize a variety of proprietary teaching technology. By using a completely fact-based approach to instruction that combines cutting-edge technology with expert golf professionals, GOLFTEC stud…
How students start
GOLFTEC recommends new students take a Swing Evaluation. During this 60-minute golf lesson, a certified GOLFTEC Coach discusses where the student's golf game is and where they would like it to be. The Coach quantifies the player's golf swing with Motion Measurement technology and video analysis to provide an in-depth assessment. With this information, the Coach recommends a customized lesson plan to help each individual student reach their stated goals.
Instruction process
• Motion Measurement – GOLFTEC attaches proprietary motion measurement sensors to the student's shoulders and hips to accurately gauge key body movements throughout the swing.
• Video Analysis – High-definition video is used to capture a student's swing. The video is overlaid with ball flight data from a launch monitor and each student's unique motion measurements as captured by the company's TECSWING software.
TECFIT
TECFIT is GOLFTEC’s custom club fitting system that matches optimal clubs to a student's swing. It uses launch monitor data to suggest club and shaft combinations that will benefit the student's style of swing, resulting in better performance on the golf course.
The proprietary service allows students to demo thousands of clubhead/shaft combinations to determine personal preference and best performance.
SwingTRU Motion Study
In 2016, GOLFTEC launched its SwingTRU Motion Study, the most comprehensive study of the golf swing ever conducted. It includes detailed analysis of more than 13,000 golfers, from PGA Tour players to beginners, pinpointing specific positions throughout the swing that directly correlate to golf skill level.
The data is used in GOLFTEC lessons to significantly reinforce a student's understanding of ho…
Partnership with Golf Digest Online
In May 2018, Golf Digest Online (GDO), the largest online / offline golf conglomerate in Japan, expanded its partnership with GOLFTEC.
The agreement centered on GDO's US entity, GDO Sports, Inc. acquiring majority interest in GOLFTEC with plans to merge the strengths of both companies to further grow the business globally. Existing GOLFTEC leadership remained in place to drive expansion and operational exc…