Set your team the task of learning more about the brands you sell and the individual products. Task each team member to inform the rest of you of the benefits to the golfers of these products, thus creating a pride in sales knowledge among your staff. Building a professional sales team can help you turn the corner in your shop in 2015.
Full Answer
What are the duties of a head pro at a club?
A golf pro at a club must be a proficient player and instructor. At both public and private courses, the head golf professional oversees the operations of the golf shop, including merchandise sales. The head pro may also give golf lessons, but at some golf facilities this is done by a teaching professional--a separate position.
What does a golf pro do?
These professionals help develop and build golf clubs, balls and apparel. Golf pros also help design golf courses and help develop club and resorts. The best-playing golf pros play the game for a living on tours around the world.
What should you look for in a golf pro shop?
Some pro shops, especially those at exclusive private courses, sell distinctive photographs of their iconic holes, or hard-bound histories of their clubs. True, you might find those same items elsewhere. But it’s nice to get such keepsakes straight from the source. 7. Golf shirts and sweaters – MAYBE Check the material.
What kind of jobs do golf pros have?
Another line of work for a golf pro is to be a consultant for an equipment manufacturer. These professionals help develop and build golf clubs, balls and apparel. Golf pros also help design golf courses and help develop club and resorts.
How profitable is a golf shop?
A well run pro shop should earn at least a 30% gross profit. Quite often when we take on new client club, we find that most of these golden rules are not being followed. We then train the staff to use these ten tools (and more) to revitalize this important part of a club's profitability and customers' enjoyment.
How do you stock a pro shop?
Address low-hanging fruit to increase sales, fastStock impulse buys, like sunscreen or mosquito wipes, near the register.Move merchandise around the shop every two weeks to make it look new to returning visitors.Offer gift cards and gift wrap to make it easy for Members to shop.
What does a golf pro shop manager do?
Pro shop managers are responsible for hiring, training, scheduling and firing staff; handling customer complaints; re-stocking depleted inventory; verifying, approving and paying for vendor shipments; setting and managing budgets; creating in-store and external promotions; and setting prices.
What does a pro shop attendant do?
The Pro Shop Attendant ensures inside components of golf operations is facilitated. This specifically relates to customer check in, customer booking, pro shop cleanliness, along with other responsibilities to maintain a professional Pro Shop. Meets and greets all guests in a friendly, courteous and professional manner.
What is a golf pro?
A golf pro at a club must be a proficient player and instructor. At both public and private courses, the head golf professional oversees the operations of the golf shop, including merchandise sales. The head pro may also give golf lessons, but at some golf facilities this is done by a teaching professional--a separate position.
What is the best way to become a pro golfer?
Developing an outgoing personality and the ability to listen to customers’ needs and concerns are important aspects of becoming a pro. Giving lessons to club members or daily fee golfers also requires a winning personality and a positive attitude.
How long does it take to become a golf manager?
such as Penn State, Arizona State and Florida State. The program requires a 4.5 to 5 years to complete. Graduates earn a bachelor’s degree in golf management and PGA membership.
Do you have to be a professional golfer to be a PGA golfer?
Although club professionals are not expected to be championship caliber golfers like those on the PGA Tour, one of the requirements for earning membership in the PGA is passing a PGA Playing Ability Test. To be a good golf teacher you must have a thorough understanding of golf swing mechanics and be able to communicate this to students.
What is the job of a golf pro?
Golf Pro Job Description. Some golf professionals instruct players on swing techniques, but that is just one of their many possible duties. Those who become golf professionals can fill many shoes throughout their careers. Some are teachers who instruct other players on swing techniques and the mental side of the game.
What are golf pros expected to do?
Golf pros are expected to work early-morning hours and spend a lot of time on their feet. They must also be in good physical condition, both to do their jobs and to set an example for staff and players. They are also expected to work weekends and holidays when the weather is nice for golf.
What are the attributes of a golfer?
One of the major attributes that a golf professional must possess is the ability to work with people. Golf pros must be able to manage and work with salespeople, groundskeepers and maintenance workers effectively and with respect. They must also be able to work with the public, assisting them with their golfing needs and teaching them ...
What is required to become a golf professional?
Some golf professionals are required to have a valid drivers license and to be certified in first-aid and CPR.
What are the benefits of being a golf pro?
The one overriding benefit to being a golf pro is the environment: working under sunny skies at a golf facility around people who are enjoying themselves can be an ideal atmosphere.
What education do you need to be a golfer?
Qualifications. Most jobs require golf pros to have a high school diploma and some college education. There are some golf facilities that even require their golf professionals to have college degrees. Some professionals are typically required to earn certification through the United States Golf Teaching Federation.
Is golf a good walk?
Golf is not a good walk, spoiled. But it’s also not much fun when you’re feet are badly blistered by a pair of stiff kicks. The smart move is to buy shoes in advance, and take time to break them in. Golf shoes are great! But you should break them in prior to the pro shop. 4.
Do you have to buy irons before flying?
The same rule applies to irons that applies to drivers: never buy until you get a chance to see how they fly.
Do pro shops sell photos?
Some pro shops, especially those at exclusive private courses, sell distinctive photographs of their iconic holes, or hard-bound histories of their clubs. True, you might find those same items elsewhere. But it’s nice to get such keepsakes straight from the source.
Is it better to be fitted for a putter?
It’s always better to be fitted for a putter. But if you love the way it rolls on the fake turf in the shop, ask the pro if you can take it for a test run before you pull the trigger on a purchase. Just remember: putters have a habit of behaving nicely, right up to the moment when you buy them.
Is a ball marker a good impulse buy?
Like a pack of gum at the drugstore counter, a ball-marker is a harmless impulse buy, so go ahead and grab one. It shouldn’t cost a lot. A few bucks, max. But that’s still more than a quarter, dime or nickel, all of which work just fine as markers, too.
Can you scrounge for broken golf balls?
For starters, a lot of self-respecting golf courses give these away. And at those that don’t, you can simply scrounge for broken ones on the tee .
